I love working with drivers who are upgrading from an older truck to a new one. I always love to see the look on their faces when I show them that today's trucks are for more than just hauling and pulling.
They are true job-site command centers that help make getting work done easier.
Of course, at the core, the whole reason to have a truck is to pull and haul things, right?
So when I show potential customers the video for the new 2017 RAM 1500 with the class-exclusive RAMBOX Cargo Management System, they are sold. This truck is made for hauling.
The LED lighting package, the spray-clean bed liner, the bed divider and extender, even the flip away extra strong tie-down cleats all add up to a serious piece of cargo-handling equipment.
Check out the video and see for yourself why more and more people are picking RAM for all their pickup truck needs.